Making Of:
The brief for these ambitious spots (completely CG except for the talent) says co-director Alexander Kiesl was to create, “two huge and heavy robots made out of scrap metal playing soccer on a crazy location. We tested at least 20 different ways to transform the robot until it we had the look we wanted.
“As we wanted to have very fast camera moves, it was almost impossible to shoot the scenes
in live action with real cameras. We would have had to shoot with a very high shutter to be able to
track and match move the shots which was contrary to the look we aimed at. So we came to the
conclusion that it makes no sense to mix live-action sequences with full-cg shots and decided to do
the whole spot in full CG.
So we took our digital SLRs and shot the hell out of our location – more than 3500 photos which gave us a lot of freedom to build the 3D environment.” The spot went to air in Russia and the Ukraine.
Post schedule: Six weeks from design to final edit.
Some of the Tools Used: 3ds Max, After Effects, Photoshop, Premiere Pro, Canon EOS 350D
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