Tom and Mark (Nexus Productions) directed a new spot for the recently rebranded Royal Bank of Canada. Although the spot is entirely CG, it captures the retro charm of claymation through its textures, colors and reduced frame rate.
Director: Tom & Mark Perrett
CLIENT
Client: Royal Bank of Canada
AGENCY
Agency: BBDO Toronto
Agency Producer: Beatrice Bodogh, Tracey Azzopardy
V.P Group Creative Director: Ian MacKellar
Creative Director: Carlos Moreno
Creative Director: Peter Ignazi
PRODUCTION and ANIMATION
Production Company: Nexus Productions
Directors: Tom and Mark Perrett
Producer: Melody Sylvester
Production Manager: Nathalie Le Berre
Animation and Post-Production: Nexus Productions
MUSIC AND SOUND DESIGN
Music: Brains & Hunch
Sound Design: Brains & Hunch
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